Wednesday, August 5, 2009

Home made advertising - Shanghai retail style


This is a hand written ad-like-object for a range of notebooks, rather grandly titled Quo Vadis, on sale in my local stationary store. Some bright spark had the idea of writing as if a consumer had written a pseudo-testimonial into the sample notebook. It's quite nice - although they liked it so much they did it for every size notebook in the range which resulted in the idea losing some magic!!!

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